Fast on a phone, on mobile data
The whole page under a few hundred kilobytes, images sized properly, no framework shipped to a visitor who only needs to read.
CASE STUDY
Example buildWebsiteBusiness Website That Converts
A fast, mobile-first site that turns visitors into enquiries — and that you can edit yourself.
- Type
- Marketing website
- Build time
- About 3 weeks
- Platforms
- Browser, mobile-first
- Starts at
- ₹20,000*
This is an example build. HumansOfCoding is a new studio with no client work to show yet. This page describes how the project would be scoped and built — the same thinking you would get on a real one. Nothing here is a past client, and no number on this page is a result.
THE SITUATION
What's actually broken.
A local business has a website built years ago on a page builder. It is slow, it looks wrong on a phone, and it produces almost no enquiries. Most of its visitors arrive from Instagram, look at it on mobile data, and leave before it finishes loading.
This is the cheapest project on this list and often the highest return, because the traffic already exists. The work is in speed, in saying one clear thing, and in making the next step obvious.
The current site takes eight seconds to load on mobile data
Enquiries arrive as email nobody checks on weekends
Nothing on the page says what to do next
Editing an address means calling whoever built it
VERSION ONE
What we'd build first.
Every item here earns its place by being something a real user would miss on day one.
One clear message and one next step
What you do, who for, and what to click. Most small-business sites fail at this before they fail at anything technical.
Enquiry capture that reaches a human
A short form plus a WhatsApp and call button, with each enquiry landing somewhere someone actually looks.
Findable on Google
Real HTML, correct headings, a sitemap, and a Google Business Profile that matches the site.
Editable by you
The handful of things that change — hours, prices, photos, offers — editable without a developer.
DELIBERATELY NOT IN V1
What we'd leave out.
Not because these are bad ideas. Because each one is designed better once the first version has told you something.
- A blog, unless someone has genuinely committed to writing it. An empty blog dated two years ago is worse than none.
- Online payments, until there is something to sell online.
- A carousel on the homepage. Nobody sees slide two.
UNDER THE HOOD
How it's put together.
- Site
- Static HTML and CSS, or Astro if there are more than a dozen pages — no server to be slow
- Hosting
- A CDN, which is free or nearly free at this size
- Forms
- A form service or a small serverless endpoint; a static site needs no database for this
- Images
- Compressed and served in modern formats, sized per device
HOW IT RUNS
Week by week.
-
01
Week 1
What the site has to say, and to whom. Copy first, design after — the other order produces pretty nonsense.
-
02
Week 2
Design and build.
-
03
Week 3
Content, Google setup, and live.
BEFORE YOU START
Worth knowing.
A website only earns its keep if the enquiries reach someone. Decide before launch who answers them and how fast — that decision affects the results more than any design choice here.
MVPs start at ₹20,000*. Final pricing depends on features and project scope. Third-party costs — cloud hosting, domains, external libraries, APIs, app-store fees and any other paid service — are billed separately and are not included.
KEEP LOOKING
Other example builds.
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Stock that matches the shelf, GST-ready bills in seconds, and an alert before a fast seller runs out.
Read the case study Web AppClinic Appointments & Records
Appointments, patient history and prescriptions in one place, with reminders that cut the empty slots.
Read the case study Mobile AppGym Membership App
Digital membership, quick check-in, class booking and renewal reminders that actually go out.
Read the case studyWant this built for your business?
Tell us what you're thinking. We'll figure out the next step together.
Free 20-min idea call · No obligation